Outgoing links test

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SiteRay Test
First appeared:Sitescore 1.0
Applies to:All versions
Type:Individual test
Scored:Never

What does it do?

Lists the outgoing links from this website to others.

Why is it important?

It can be useful to check links outgoing from your own website to others, particularly if you wish to link between your various websites as part of an link building strategy.

Example results

How is it measured?

Sitescore checks for outgoing links on each page in turn and records them. Links are listed in descending order of frequency.

No score is awarded for this test.

Technical explanation

An outgoing link is any link which points to a page that Sitescore would exclude as part of the site being tested. Effectively, this makes it test the opposite of the Included and Excluded URLs specified for a site.

For example, say you tested these 2 Included URLs as a single site:

  • www.example.com
  • www.test.com/news

That these would count as Outgoing/Internal links:

  • www.example.com/example - Internal link
  • www.another.com - External link
  • www.test.com - External link (not inside www.test.com/news)

Common problems

There is potential for confusion when testing sites across many complex domains. See Technical explanation for details.

The percentage figure for a link may exceed 100%. This simply means a link occurs more frequency than the number of pages. E.g. if a link occurs 20 times over 10 pages, the percentage will be 200%.

How to use this test effectively

This test is for informational purposes and only needs to be reviewed on an infrequent basis. It is most useful as part of a review of your link building strategy.

See all SiteRay tests.
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